Vacation Time or Just Need to Get Around?
Whether you’re traveling solo on a last-minute business trip or planning ahead for a much-deserved family vacation, one of our rental car types will suit you perfectly.
Whether you’re traveling solo on a last-minute business trip or planning ahead for a much-deserved family vacation, one of our rental car types will suit you perfectly.
Tropic Island Trading Company Limited ("Tropic Island") is Budget Car Rental’s authorised Jamaican licensee and part of the Stewart’s Automotive Group. We provide vehicle rentals, corporate fleet management, and automotive products and services in Jamaica. Avis Budget Group ("ABG"), our parent company and licensor, supplies the Budget brand, proprietary technology, and reservation systems. We value your trust and are committed to protecting your privacy and keeping your personal information confidential.
This document explains who we are, what personal data we collect, why, how and where we use it, who we may share it with, and how long we keep it. It explains your rights over your personal data under The Jamaica Data Protection Act, 2020. In here, you can find the addresses for Tropic Island and the contact details for our Data Protection Officer.
This notice applies to all processing by Tropic Island within Jamaica for all purposes other than employment by Tropic Island.
This privacy notice was last updated on 29th of April 2026. It is updated frequently. If you are an active customer of Tropic Island and we hold an email address for you, we will email you to notify you of significant updates to this privacy notice, but you should always check this website page to ensure you are referring to the current version.
Personal data is any information about you that is held in a way that allows you to be identified. We treat all personal data with great care and commitment to confidentiality.
Data protection and privacy laws categorise some personal data as “sensitive.” This places additional duties on us to protect it with a greater degree of care and shows that we are processing it for the right reasons. Here at Tropic Island, we treat your financial information and other highly personal data with the utmost sensitivity and confidentiality and, of course, in full compliance with the law.
Your personal data belongs to you. We use it to provide products and services to you, to obey the law, and to improve our services. Whatever your relationship with us, you are entitled to the following rights over your data:
You have the right to a detailed explanation of what data we have about you, how and where we use it, how long we keep it and with whom it is shared. That information is contained in the details of our data processing below.
You have the right to a copy of the data we hold about you. We will not charge you for providing this information in electronic form; we may charge for providing it on paper in accordance with the JDPA. We may ask you to prove your identity before we release your data to you. If you want the data for a specific reason, you can help us by letting us know. Please be aware that no-one can force you to get a copy of your data, and no-one should ask you to share it with them.
You have the right to have your data corrected. If you believe we have incomplete, outdated or incorrect information about you, please let us know. We may ask you to provide your identity and to provide evidence supporting the changes you would like made. If you seek to exercise your right to correct your personal data and we are unable to confirm your revised information, we will retain a record of your version of the data alongside ours.
You have the right to a human review of decisions we have made about you by purely automated means. Please note that almost all of our decision-making is already reviewed by a person – we use automation to support our team members. You also have the right to prevent decisions being made about you based exclusively on the automated processing of your personal data.
You have the right, in certain circumstances, to require us to stop processing your data. These circumstances are:
You have the right to opt-out of direct marketing. Note that if you do not specify which marketing you no longer wish to receive, we will stop sending you all marketing information. You will need to tell us the email addresses, phone numbers and other relevant details, and you will understand that we will need to keep these details so that we can be sure not to add you back to marketing lists in error. You also, of course, have the right to opt back into marketing at any time.
In some circumstances, you have the right to ask us to transfer your data to another service provider directly. This can only be done where it is technically possible both for us and for the other service provider; we and they will let you know when this is not possible.
Most of our processing of your data is performed for one of three reasons:
However, in some cases we will ask you for your consent to process your data. Where we have done so, you have the right to withdraw your consent at any time and we will stop processing. We will explain the consequences of withdrawing consent at the time we ask for it and when you ask to withdraw it.
If you would like to know more about our processing of your data or would like to exercise any of your Rights, you can contact us directly.
The data protection law in Jamaica is the Data Protection Act of 2020. This Act defines sensitive personal data as information on a person’s:
Jamaica does not include financial records in the definition of sensitive data but we at Tropic Island will continue to treat your financial information in the strictest confidence and share it internally and externally only as needed to meet our contractual and service obligations to you and to comply with the law.
If you are not satisfied with Tropic Island’s response to any enquiry or complaint you make to us, you have the right to lodge a formal complaint with the Office of the Information Commissioner of Jamaica, whose contact details are as follows:
The list below is constantly under review and will be updated as the law changes and as we identify processing which we are legally obliged to conduct. If you would like more information about our processing on the basis of legal obligation, please contact dpo@stewartsautomotivegroup.com with your query.
| Category | Legislation | Regulator |
|---|---|---|
| Data protection | Data Protection Act of 2020 | Office of the Information Commissioner |
The information that we collect and process varies depending on the context. Each section below lists the categories of information that we may collect for the purposes listed. To understand which categories we collect and process about you, please refer to the details of processing for the specific products, services or circumstances that apply to you. The categories are as follows:
| Category | Examples of data collected |
|---|---|
| Browser data | Details provided by your computer or phone when using an app or internet browser including IP address and technical information about your device. |
| Call recordings | Audio and video recordings of inbound and outbound telephone and video conference calls. |
| CCTV | Video recordings collected by cameras installed at our premises which may capture public areas surrounding our buildings as well as interior space. |
| Contact and demographic information | Your name, address, contact information such as telephone number, email address, your date of birth, and gender. We will also collect your signature or other authorisation in various contexts. |
| Cookies | Small files placed on your computer or phone by us or third parties which are used to store information as part of delivering our website, app or services and to identify you during and between sessions. |
| Financial information | Your financial information, including credit card and bank details for making and receiving payments; transactional information including claims, specific payments and receipts. |
| Government-issued identification | Identity card, including driver’s licence details, passport details, tax or other unique identifying reference numbers. |
In many instances, we collect and process personal data because we are obliged by law. The laws that require this processing will vary by context. To simplify the detailed information below, we have listed the key relevant laws. The legal landscape is continually evolving and some processing will be required by more than one piece of legislation; the lists in this notice are not intended to be exhaustive.
With your consent we may share your contact details with our suppliers. These suppliers may use this information for product and service planning, client satisfaction measurement, marketing and market research. We will not share your information for the purposes of marketing without your prior consent.
Like most modern companies, Tropic Island uses a number of technology, and service partners, and suppliers to enable our services and products. Because of the breadth and complexity of our services, it is not possible to provide a list of these partners in this notice; if you would like a list of the partners with whom your personal data is shared, please contact us.
We may be required to share your personal data with government entities. If you would like a list of the government entities with whom your data has been shared on this basis, please contact us.
We may be required to share your personal data with our parent company, Avis Budget Group. For more information about how Avis Budget Group processes your personal data, please see its privacy notice at the link below:
https://www.avisbudgetgroup.com/home/privacy-policy
We may also share your data with other parties upon your request and with your consent. If you would like a list of the other parties with whom your data has been shared on this basis, please contact us.
We transfer your personal data to other countries as required to enable the monitoring of service delivery. We conduct careful due diligence on all data sharing partners and ensure that appropriate protections are in place to keep your personal data secure. These transfers are protected by binding agreements that include standard contractual clauses setting out the obligations of the sending and receiving parties and the safeguards, including specific technological measures, that must be applied. If you would like more information on our transfers and safeguards (including a list of the partners and countries) as they apply to you, please contact us.
When you visit our website, we process your data for the following purposes, and under the following lawful bases:
We currently collect the following categories of data when you use our website:
We do not retain browser data and cookies from the website. The cookies will be deleted once you end your session by closing your browser. Personal data relating to requests for information and appointments will be retained for 90 Days following the date of collection or your last interaction with us, whichever is later.
We share your data with our technology and service partners.
We operate recorded CCTV systems at our physical locations. If you visit us, or come within the field of view of our cameras, we process your data for the following purposes, and under the following lawful bases:
We currently collect the following categories of data:
We will keep recordings which may include your personal data for a period of 90 days, unless an incident is suspected, in which case the recording may be required for further investigation for a period of up to 180 days. However, we may be required to retain these recordings for a longer period provided that there is a legal obligation to do so.
We share your data with the following third parties only if required to do so by law:
In order to facilitate the rental of a motor vehicle, we process your data for the following purposes, and under the following lawful bases:
We will keep at least some of your personal data for a period of 7 years following the expiration of our relationship or the end of the warranty period whichever is later. If for any reason we collect your data, but no policy is put in place for you, we will retain at least some of your data for 7 years from the date on which a final decision not to proceed was taken. We retain this data to comply with our regulatory obligations and to provide for legal claims; any data that is not needed for these purposes will be deleted immediately on termination of your policy or at the moment that a final decision not to proceed is taken.
We share your data with the following third parties:
If you apply for employment with Tropic Island, we process your data for the following purposes, and under the following lawful bases:
We will keep your personal data if you are a successful applicant in line with the Employee Privacy Notice retention period. If you are an unsuccessful applicant, we will retain some of your personal data for up to 6 months from the date of your last application. We will only retain your personal data for more than 6 months if you give us consent to do so in circumstances such as for example, where you permit us to keep your information for consideration for other available vacancies that may arise periodically.
We share your data with the following third parties: